Have you ever been scrolling your Facebook or Instagram feed, only to see a bunch of ads pop up for something you were looking at that morning? Or perhaps you've noticed your recommended songs on Spotify are very similar to the songs you listen to regularly? Marketing teams across the world are using data and new digital marketing strategies to give us just what we're looking for, often before we even know we're looking for it.
In this course, you'll learn about the many different kinds of marketing including: social media, content, digital, influencer and more. See marketing theory brought to life through case studies, industry placements and through your work with real clients to develop real marketing plans. You'll graduate with a solid portfolio of work, with access to future employers and the kind of experience you need to launch an exciting career.
3 reasons to study Marketing at Murdoch
Learn how to use Instagram, Snapchat, Facebook, Google and more in a business setting, as an entrepreneur and to influence people.
Complete Google and Facebook certifications during your course.
Set up and run a real campaign from beginning to end including planning, execution, evaluating and optimising. Some of our students interned at RAC Arena and were part of the behind-the-scenes team who launched the Arena's Snapchat channel at the Harry Style's 2018 concert.
What you'll learn
Build the knowledge and skills you need to meet your career or study goals. Here are some of the things you'll learn:
International marketing
Strategic marketing
Consumer behavior
Digital and social media marketing
Services marketing
Your future career
Future job growth in this area is strong - and your opportunities are endless.
Careers could include:
Marketing Account Manager or Marketing Consultant
Product or Brand Manager
Market Research Analyst
Content Marketer
Digital Marketer
You could build your career in any industry, working on product and brand management, market research and analysis, advertising and promotion, online communications, consulting and business administration.
Professional recognition
This course is recognised by the Australian Marketing Institute (AMI).
นี่เป็นตัวเลขโดยเฉลี่ย กรุณาติดต่อสถาบันเพื่อเชคความถูกต้อง
29 กรกฎาคม 2024
Murdoch University
Perth Campus,
90 South Street,
MURDOCH,
Western Australia,
6150, PERTH, Australia
Applicants are required to complete secondary education (Year 12 or Australian equivalent) currently or within the last two years are eligible to apply. Entry requirements vary country by country.
Special Tertiary Admissions Test (STAT): 140 Written English; International English Language Testing System (IELTS): 6.0 Overall; Cambridge Advanced English (CAE): 169 Overall; Pearson Test of English (PTE): 50 Overall; Test of English as a Foreign Language Ð IBT (TOEFL IBT): 73 Overall; Occupational English Test (OET): C (250-290) Reading; C (250-290) Writing; C (250-290) Speaking; C (250-290) Listening
กรุณาเช็คระดับ IELTSของคอร์ส ที่คุณต้องการสมัครให้ถูกต้อง
รูปแบบการเรียนอันสร้างสรรค์ของ Murdoch จะมอบความช่วยเหลือและโอกาสต่างๆเพื่อให้นักศึกษาสามารถคิดเชิงวิเคราะห์และสร้างเส้นทางอาชีพของตนเอง