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This eight-month graduate certificate program focuses on providing you with the skills and knowledge to develop and execute successful brand strategies in today's consumer-focused digital environment. You will understand all aspects of a brand and then develop a plan to build successful brand equity.

Your learning will be further advanced through a range of instructional styles, case studies and relationship-building with industry professionals through industry/association field work or optional work term.

Seneca is delivering this program in an online format in September 2020.

Skills

Throughout this program you will develop the following skills:

  • Develop brand strategies
  • Product launch planning
  • Business analysis
  • Research
  • Branding

Your Career

When you graduate from this program, these are the types of career options that you can explore:

  • Assistant brand manager
  • Product manager
  • Brand consultant
  • Brand strategist
  • Assistant marketing manager

You may also find your career on the product and service side of business and marketing.

คอร์สนี้อยู่ในคณะอะไร ?

Faculty of Communication, Art and Design

ตัวเลือกคอร์ส

เต็มเวลา (8 เดือน)

ค่าเรียน
CAD$15,133.00 (฿ 398,447) ต่อปี
Books and Supply Costs: CAN $1,534
เริ่มเรียน

10 มกราคม 2022

สถานที่

Seneca International Academy

Markham Campus,

8 The Seneca Way,

MARKHAM,

Ontario (ON),

L3R 5Y1, Canada

ข้อกำหนดในการสมัคร

สำหรับนักเรียนสหรัฐอเมริกา

Applicants must have University degree transcripts for all years. Other English language requirements: A minimum TOEFL score of 580 (paper based); PTE Academic (Pearson Test of English) score of 60.

สำหรับนักเรียนนานาชาติ

Ontario University or college degree or equivalent with a specialization in a marketing-related discipline

Applicants with an equivalent combination of partial postsecondary and/or three years of related work experience may be considered for admission. A relevant resume and references must be provided.

English Requirements

CAEL CE and CAEL online: Minimum 70 (Writing no less than 60); Cambridge English Exams (B2 First/FCE, C1 Advanced/CAE or C2 Proficiency/CPE): Minimum 176 with no skill below 169; Duolingo: Minimum score 125 to 130; IELTS Academic: Minimum 6.5 with no skill below 6.0; PTE Academic: Minimum score 60; TOEFL iBT (including MyBest TOEFL): Minimum 88 with no skill below 22; TOEFL Revised Paper Delivered: No skill below 22.

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