BA (Hons) in International Business Management Asia Pacific University of Technology and Innovation (APU)

This programme is specifically designed to provide:

• An understanding of the context, nature, role and significance of management activities as undertaken by managers in a range of organisations.
• An opportunity to develop well-researched, logical and integrated solutions to multi-faceted problems in uncertain and dynamic contexts.
• Vocationally relevant exposure enabling you to become operationally effective in management domestically or internationally.

What you will study

Students will learn fundamental skills required by every business management professional, and the basic understanding of the context within which business operate – Management, Law, Accounting, Economics, Entrepreneurship, Marketing, People Management and Accounting. We will also expose you towards business & communication skills, computing & IT skills and quantitative skills, independent learning. All Business Management programmes have a common first year so that they will get a solid grounding in business management theories and practices.

A broader range of skills will be learnt, in which students will gain better understanding of functional management and international business management, such as international culture & communications, operations management, employee development etc. They will gain further understanding of core business processes through the industry leading software supported by SAP. We will further nurture their independent learning to prepare them for the workplace and for further researches.

Students will make use of their previous studies and industrial experience to extend their familiarity in tackling more practical and modern issues of business management and managing for enterprise performance and problem solving that are focused on the international context, with aims to groom them as an international business leader. A final year project requires them to explore a topic individually – they will demonstrate their academic and practical aspects of their ability in the chosen area of study.

Careers in International Business Management

• Administration Manager
• General Administrator
• Corporate Strategy Manager
• Global Purchasing Manager
• Global Retail Manager
• International Marketing Manager
• International Operations Manager
• Business Development Manager
• Human Resource Manager
• Logistic and Supply Chain Manager
• Operation Manager
• Sales and Marketing Manager
• Market Research Analyst
• Business Consultant
• Business Research Analyst
• Entrepreneur

The 3-years APU Bachelors Degree Programmes are offered through a unique collaborative partnership between APU and Staffordshire University, United Kingdom, through which Staffordshire accredits 3-years undergraduate programmes that are designed and delivered by APU.