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Fashion Branding and Promotion is a new programme for 2021, a combination of fashion communication, fashion marketing, branding and management. Students develops skills to establish careers in the areas of branding, promotion and advertising, styling and marketing. The programme offers a combination of courses that enable strong design and analytical skills specifically tailored for the demands of the fashion industry:

A brand new programme developed to meet the fashion industry’s need for professionals who have a full understanding of the commercial aspects of the sector as well as creative design skills.
Underpinned by hard skills of photography, 3D design, developing branding strategies and marketing plans.
Opportunities to collaborate with industry on live projects with high end industry brands.
Excellent facilities including maker labs, photography studio, design suite and fashion and textiles workshops.

Year 1

Focuses on initial design and marketing skills, preparing the student with the fundamentals of skills such as photography, design thinking, and introductions to branding and marketing strategy.

Year 2

The second year builds upon these fundamentals by introducing specialist topics such as Consumer Behaviours, and Advertising. This is supplemented with creative courses in digital film/media, typography and graphics.

Year 3

Students develop critical reflection and analysis skills and work on projects in Fashion Styling, Enterprise and Innovation, Events Management and Visual Merchandising.

Year 4

The focus of the honours year is a research project chosen by the student. Many final year students collaborate with industry partners to solve a real world problem or examine a topical industry development.

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School of Textiles and Design

ตัวเลือกคอร์ส

เต็มเวลา (4 ปี)

ค่าเรียน
د.إ65,100.00 (฿ 599,227) ต่อปี
เริ่มเรียน

กันยายน 2022

สถานที่

Heriot-Watt University - Dubai Campus

Dubai Knowledge Park,

Dubai,

UAE

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สำหรับนักเรียนสหรัฐอเมริกา

First year entry: GCE A-Level CCC (or AABB at AS-Level); Second year entry: GCE A-Levels BBC. IELTS - 6.0; Heriot-Watt English - C; PTE Academic - 50-57; TOEFL IBT - 80; Cambridge (New) - 169-175; Cambridge (Old) - FCE (grade B); Trinity ISE II - Pass in all components

สำหรับนักเรียนนานาชาติ

Where English was not the medium of instruction at secondary school, applicants must demonstrate English language proficiency equivalent to IELTS 6.0 Academic (with no element below 5.5).

TOEFL IBT 78 including reading 18, listening 17, speaking 20, and writing 20.

PTE Academic 50-57 with 51 in each component

Cambridge (New) 169-175

Cambridge (Old) FCE (grade B)

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