Diploma in Digital Marketing Specialist Co-op

Toronto School of Management

The Diploma in Digital Marketing Specialist Co-op program focuses on marketing, advertising and campaign management through the PPC marketing model, social media networks and research to build the correct marketing strategy. This program qualifies for Better Jobs Ontario funding. This program is powered by the Digital Marketing Institute (DMI) and Perlego. Upon successful completion, you will also receive a Digital Marketing Associate certificate.Learn from guest speakers and gain hands-on experience for in-demand transferable skills. Upon successful completion, you will be primed to acquire industry-recognized certifications. Program OutcomesDevelop digital advertising campaigns such as presentations, websites, social media, brochures, reports and newsletters Make use of tools such as WordPress, HTML and CSS, Google Adwords and Google Analytics Improve your writing and create content for promotional purposes Conduct surveys to identify the interests and concerns of key stakeholders Build, optimize and analyze PPC campaigns on Google Ads and Bing Ads Gain an additional certificate from the Digital Marketing Institute Strengthen your resume with Canadian work experience Co-op placement