Bachelor of Commerce with Honours - Marketing

Victoria University of Wellington

Give your career an edge with a postgraduate qualification in the dynamic field of marketing-providing value to customers and other stakeholders. Learn from knowledgeable and experienced academic staff who are actively engaged in high-quality research in many areas including branding, social media, sustainability and corporate image. Many staff are renowned internationally, attracting prestigious external funding. You'll advance your research and analytical skills alongside your knowledge of core marketing principles, on and off-line marketing communication, international marketing, market research and consumer behaviour. Adding an Honours year to your degree gives you the opportunity to delve deeper into your area of interest. Refine your research, writing and analytical skills while further developing your knowledge and abilities. Take advantage of Victoria Business School's strong links with international academic and professional bodies. Its close ties with Wellington's public and private sectors also offer you a multitude of opportunities for research and networking. A Bachelor of Commerce with Honours will give you the tools for success-in your career or for further study.