Design Management MA

Coventry University

This course is designed to bridge the gap between creative design, innovation, and strategic management, addressing the real-world demands and practices of the design industry. Develop your leadership and management skills in creative practice.Integrate design thinking, user-centric approaches and business management principles.The course focuses on both theoretical insights and practical applications, encouraging collaboration and exploration of leadership processes.Course content features project management frameworks, brand language development, user-centred and sustainable design practices, integrated business and design modules, collaborative industry projects, and an industry-driven curriculum. Why you should study this course This course is ideal for aspiring design managers, creative professionals, and business leaders seeking to enhance their skills and advance their careers within the dynamic and evolving design industry. Master project management frameworks and gain the ability to effectively communicate complex ideas and persuade stakeholders through strong presentation and storytelling skills.Develop a deep understanding of user-centered and sustainable design practices, aligning your work with ethical and environmentally responsible principles.Combine business acumen with design expertise, providing you with a holistic understanding of the industry.Benefit from an industry-driven curriculum, learning from experienced professionals and academics who bring real-world insights to the classroom. (Staff are subject to change.)

School of Arts and Creative Industries