Bachelor of Communication (Digital Advertising)/Bachelor of Justice

Queensland University of Technology

You will be job ready by exploring the most recent theory and practice of social justice, and gain problem-solving, analytical and applied computer skills that are relevant to the workplace. The program adopts a multidisciplinary approach, drawing upon criminology, policing, policy, governance, intelligence, sociology, law, psychology and ethics. The course is consistently refreshed to meet the needs of the community, government and police agencies for skilled staff. You will also benefit from academic staff who have worked in these areas and bring real-life examples and experience to your learning.At a theoretical level, you will engage with the concepts of social justice, human rights and equality to understand the way in which society defines, polices and punishes criminal behaviours. Digital platforms have revolutionised advertising. There is more ability to create content tailor-made for certain demographics, facilitate ever-higher engagement with consumers, and improve measurement techniques. Brands need someone who understands how to optimise impactful messages for digital environments.This major combines creativity, strategic thinking, and problem solving to teach you how to leverage consumer insights, design effective campaigns, and measure results. There is a particular emphasis through the School of Communication on fundamental communication skills, social media management, and digital analytics.After entering the Bachelor of Communication/Bachelor of Justice, you'll start by studying a range of fundamental skills that blend cutting-edge technologies with proven communication techniques you can take into any industry. Later in your double degree, you'll be able to choose the major that best suits your dream career.

Faculty of Creative Industries, Education and Social Justice

096582A