MSc in Public Relations and Strategic Communications

Dublin City University

DCU’s MSc in Public Relations and Strategic Communications (MScPR) provides a focus on the ''why'' of communication decisions, rather than merely on the ''how'' of any communication activities. The programme is designed to provide the skills and ability to think strategically and make effective use of the latest tools in modern communications. The MSc in Public Relations and Strategic Communications has been developed in partnership with the public relations industry in Ireland and with the advice and expertise of academics and practitioners across Europe and in the United States. The course is accredited by the Public Relations Institute of Ireland (PRII), which is part of the Global Alliance of PR associations, representing 280,000 practitioners and academics in 126 countries. The MScPR programme is revised annually to reflect the changing landscape of communications and the emerging use of the latest digital technologies.

Faculty of Humanities and Social Sciences