Business Analytics and International Business MSc

University of Dundee

Business Analytics in this course is about using data for strategic decisions. It involves analysing data for insights to improve operations and make better decisions. When combined with international business, data insight can boost competitiveness globally.

Business Analytics transforms data into insights for better decisions. Analytical skills are crucial today, valued and in high demand.

Throughout the course you will,

• learning about data analysis and business analytics models
• learn to make better data lead business decisions
• gain insight into the application of data analytics in international business contexts
• learn about the role of data analysis in global market trends and dynamics
• learn about the regulatory requirements for data analytics in international business
• understand the ethical considerations and best practices in data analysis

The course is open to business and non-business graduates. It teaches you to use the latest analytical and quantitative tools to make smart business decisions with data. It also covers the ethical use and management of data. It looks at the impact on society and individuals.