This accredited International Marketing Management degree is designed to develop your knowledge and understanding of domestic and international marketing theory and current business management practices. On successful completion you will be able to make an immediate and effective contribution to the operations of an international or national company within the field of marketing. You will develop an understanding of the complex nature of international marketing, compared to the domestic market, in areas such as culture, social structures, politics, economy, technology and legal systems. You will study and analyse consumer attitudes to products and business and look at the behaviour of the customer in a rapidly changing world. Digital aspects of marketing are emphasised throughout the course and you will develop a solid understanding of the knowledge and skills within the area.
ตัวเลือกคอร์ส
เต็มเวลา
(16 เดือน)
ค่าเรียน
£1,502.50 (฿ 66,594)
Month
Accommodation(Woolmanhill-Single standard room) - £105.98 per week
ค่าธรรมเนียมปกติ
เริ่มเรียน
กุมภาพันธ์ 2027
สถานที่
Garthdee
Garthdee House, Garthdee Road,
Aberdeen,
AB10 7QB, Scotland, United Kingdom
ข้อกำหนดในการสมัคร
สำหรับนักเรียนนานาชาติ
Applicants normally hold a 2:2 undergraduate honours degree or its equivalent in any subject area. Applicants with a lower degree classification and / or relevant work experience will be considered on a case-by-case basis. Applicants whose first language is not English should have an IELTS of 6.5 overall, with no component lower than 5.5, or an equivalent, TOEFL iBT overall 88 with 18 in reading, 20 in speaking, 17 each in writing and listening.
