Master of Art in Professional Communication - Strategic Communication

University of San Francisco

Strategic communicators work as strategists, planners, designers, and leaders to develop results-oriented plans and target messages both within and outside of organizations to impact behavior and reputation. Students enrolled in this concentration analyze how organizations interact internally and externally with their stakeholders, industry, and traditional or digital media. Students also gain practical communication skills that give them a competitive edge in a changing hybrid and in-person workplace that is still evolving. The Master of Arts in Professional Communication (MAPC) program is a 32-unit graduate program that can be completed in two years. Students complete four core and three concentration courses with one elective course. Full-time students enroll in courses each fall and spring semester. Courses are also available in the summer. The degree culminates in either a capstone or self-directed study with a culminating project, such as a reflective portfolio, analytical paper, academic research project, or relevant work or internship-related project.